The Financial Success of Freemium Apps and Services
Applications and services that are free to use on a basic level but able to be upgraded through purchases are making record amounts of money. This business model encourages people to go from a free...
View ArticleBuilding a Body Of Workout Spaces: The Rise Of Gym Franchises
While once the domain of bodybuilders, athletes and wannabe Hulks, gyms are now full of a diverse range of people. As more health concerns about obesity have been discovered and the waistlines of the...
View ArticleFive-year-old steps on the property ladder
Getting into the property market young is often recommended. It allows young adults to start paying off their own place instead of throwing their money away on rent, and it gives them a place to start...
View ArticleSupermarket takes targeted marketing to a whole new level
Anyone who has used Facebook, Gmail – or the internet in general – will probably have noticed targeting advertising on their computer screen. If you search for handbags online, your Facebook page will...
View ArticleGiving Credit To The Homeless
Homelessness is a significant issue around the world, and the people experiencing it are often judged for their situations and appearance. But homeless people often do good things, both for themselves...
View ArticleCoin makes the one-card wallet a reality (in the US)
For anyone who has grumbled about their wallet being over-stuffed with cards, US-based start-up Coin has the answer. Their new card – also called Coin – does the job of debit cards, credit cards, gift...
View ArticleReducing student loans to zero with Zero Bound
Many students graduate not just with a degree, but with a whopping student debt as well. For graduates starting off their career, having thousands of dollars of student debt hanging over their head is...
View ArticleBots Bending The Rules of Digital Business
With businesses of every size placing more emphasis on the online world, drawing in website traffic has become a major business. But while the original goal was to get humans visiting sites, some...
View ArticleThe Value Of A Name
What’s in a name? According to Shakespeare, a name is not the sum of the person, just as “that which we call a rose by any other name would smell as sweet”. While the romance of this statement holds...
View ArticleFinding The Right Fit With Shopping Online
Online shopping is growing seven times faster than bricks and mortar counterparts, with data from NAB showing Australians click away $14.3 billion per year. But traditional retailers still have a few...
View Article‘Internet Tax’ discussions pushed back until March
Online shoppers are safe from the dreaded ‘internet tax’ – for the next few months, at least. After a discussion in Canberra on Wednesday, Federal Treasurer Joe Hockey and Treasurers from the states...
View ArticleCelebrate Work in the Nude Day (but only if you work from home)
For anyone who works from home, there are many benefits to be had. Late starts, naps at lunchtime, no commuting, no boss breathing down your neck, having a singsong at your desk, having a chat to the...
View ArticleStruggling To See Superannuation
Recent research and policy reforms suggest everyone should pay more attention to the status of their superannuation. This year has seen an increase in industry and media reports highlighting how people...
View ArticleFashioning Thoughts: Can Clothes Influence Actions and Spending?
The saying “the clothes maketh the man” holds more than one grain of truth. Not only has a range of studies shown outward appearance affects first impressions, recent research also indicates what we...
View ArticleMaking Money Off The Bare Necessities
There is a growing trend towards wholesome, natural lifestyles that include more time outdoors and less time with technology. While smartphone penetration in Australia is at 65%, it appears many people...
View ArticleGearing up for the last shopping days before Christmas
According to recent figures by the Australian National Retail Association (ANRA), Australians will spend approximately $29.6 billion on Christmas this year – and as much as $1 billion a day in the...
View ArticleA healthy diet costs $1.60 extra a day
Anyone who has weighed up the cost of a Maccas and compared it to the cost of buying healthy foods at the supermarket will usually conclude that Maccas is cheaper. Not only does McDonald’s prepare the...
View ArticleAustralia goes PIN-only as hackers Target magnetic stripe
The Australian Competition and Consumer Commission has given the go-ahead for PIN-only purchases in Australia. Earlier this week, the ACCC gave its approval for Visa, MasterCard, American Express and...
View ArticleTraveling for Unexpected Experiences
The grass is always greener on the other side, as the old proverb says, and there are many travel destinations that have taken it to heart. From a “tropical island” in Germany to scuba diving in...
View ArticleMaking resolutions for health and wealth
While many Australians will have given up on their new year’s resolutions by now, others will be slightly more determined to stick with their goals. Whether the resolution involves quitting smoking,...
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